I came across a press release today entitled Domain Name Sale Offers Chance in Guinness Book of World Records and had to share it with you. What a crack up!

I don’t know if Andres Kello is delusional, is just having fun, or if he’s just not too bright and thinks he’s going to actually pull off his plan. He’s selling his domain name, TheRecordBreakingDomain.com, for $7,500,000.01, one penny more than the current record. What is the value of this 23-letter domain name with no keyword value? Nearly priceless, apparently! Why? Because if you agree to pay him that much you will then own the most expensive domain name ever sold. You then be famous! You’ll be in the Guinness Book of World Records and the world will beat a path to the TheRecordBreakingDomain.com web site! Right.

But hey, if you have an extra seven and a half million laying around, or can convince your banker that this is a great investment, give Andres a call at 310-928-3100.

If you’d like to be more certain to make the record books, pay me a penny more at $7,500,000.02 and I’ll sell you TheWorldsBiggestDomainInvestingIdiot.com.

But, he’s really not so selfish. He’s going to give $400,000 to charity and $2,000,000 to his “supporters.” What a guy.

Domain Name Sale Offers Chance in Guinness Book of World Records

TheRecordBreakingDomain.com is selling its domain name for a new Guinness Book of World Records record to create potential publicity for the future owner.

Boston, MA (PRWEB) November 15, 2005 — A domain name buyer has the opportunity to make headlines across the globe and secure a potential spot in the world’s all-time best selling book, the Guinness Book of World Records.

TheRecordBreakingDomain.com is selling its domain name for $7,500,001, a new world record. The current record-holder, business.com, has received a staggering amount of free publicity and continues to get exposure simply because it holds the world-record. The media hype created from the sale could well be worth the millions paid for it.

A Purdue University study found that adopting domain names increases the stock price of firms. “This dot-com effect produces cumulative abnormal returns … of 125 percent,” the study reported.

One of the reasons for the value of domain names is that even without advertising or marketing, they attract visitors. Furthermore, they are extremely easy for potential customers to remember, increasing the probability that they become repeat customers or regular visitors.

One of the most basic ways to appear more professional online and to establish trust is to purchase a domain name. This produces a website’s own online brand and can create credibility and the right image for the company.

By attaining the record in the Guinness Book of World Records, TheRecordBreakingDomain.com will become one of the most recognized and easily-remembered names on the Internet.

“The fact of the matter is big ideas with self-fulfilling publicity generate a lot of traffic on the internet,” said Andres Kello, owner of TheRecordBreakingDomain.com. “There is no ad catchier than a record-breaking one.”

About TheRecordBreakingDomain.com (www.TheRecordBreakingDomain.com)
TheRecordBreakingDomain.com is a site aimed at breaking a world record. Andres Kello, a 25-year-old entrepreneur, is also offering a massive $2 million giveaway to get people from all walks of life and across the globe to support the record attempt and give the TheRecordBreakingDomain.com the traffic and publicity it needs to attract an interested buyer who can eventually break the Guinness Book of World Records record for most expensive domain name.

Contact:
Andres Kello
www.TheRecordBreakingDomain.com
310-928-3100

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