Building a Dynamic Web Site for a Domain

Friday, September 23, 2005 at 4:14 pm By: Mark

How do you get traffic to domain names you have in inventory? Some get traffic naturally, based upon misspellings, popular word names, and previous site traffic. Sure, you can also get some traffic from search engines sending visitors to your parked domains as well. But, what if you have a brand-spanking new domain name that isn’t a misspelling and isn’t a simple popular word or phrase, and you want much more traffic?

The obvious advice is that you must build a web site for the domain name. But, that’s a lot of work, unless you are real web whiz and just love to spending time building sites rather than looking for more domain names. If only there was a way to whip up a real web site that has new content daily–without much work at all.

I’ve done just that. I spent the last week off and on (I’m a slow web designer) creating a very simple site that shows the latest news in the area of alternative energy, an area in which I own many names. Now that I have it set up, I don’t need to do anything at all. It updates itself with new news automatically!

And it’s not complex. Basically, I use one of the many RSS news aggregators (I use Carp) to grab the news feeds I’ve set up to request, filtered for the appropriate content, and display them on the page. There was a learning curve to incorporate the aggregator, but it wasn’t too bad given I have some technical expertise. In addition, to keep it simple, and to keep server resources down, it doesn’t use SQL.

You can see my first try at it at AltEnergyToday.com. I know it needs some “beautifying” and I’ll get to that shortly. I do have the Adsense ads up already and a quick and dirty pointer to the list of my Alternative Energy domain names on this site.

The real beauty of this site is that I can replicate it in an hour for any other subject matter. For example, I have a large number of domains in the Robotics area. Once I get the template how I really like it, I’m going to make a similar site for Robotics at a domain I just bought called RoboticsReport.com.

What’s all this cost? Nothing. While I paid for the commercial version of Carp, there is a free version that would have done the same thing (I didn’t end up using the premium features). As for hosting the site, I simply use an “Add-on” domains which are free at my favorite web hosting company, LivingDot.com (the absolute, without question, fastest support on the net today).

Now, I’ll just wait and see if the site gets popular and generates some Adsense revenue and visitors to Domain Rookie to see my domains. And then there is always the added benefit of increasing the value of my AltEnergyToday.com domain.

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7 Comments


  1. Do you think that this could be used for a blog on type pad? I’d like to learn how that could be done.

    cotton


  2. Mark (the Rookie)

    I doubt it can be done on TypePad. But search for “RSS parser typepad” to see.


  3. Thanks,
    One more question, when you do this for a website, do the search engines penalize you, because you are not wrting the content?

    cotton


  4. Mark (the Rookie)

    I don’t believe they do, however I cannot say for sure.


  5. However, taking RSS feeds and posting them on your site can be a violation of copyright. Although many people don’t care if you use the feeds (in fact, I encourage people to do so with mine) companies like Yahoo might get on your case about it. After all, many companies pay to post news feeds on their sites.


  6. Mark (the Rookie)

    I don’t think is true about the copyright. They are making them publicly available to readers and parsers via RSS. It’s known what will happen with them. They can limit the RSS summaries to whatever size they wish, even just the headlines.

    In addition, copyright rules allow you to print excerpt of an article.

    But, as a practical matter, as you stated, people are usually thrilled to have this done as all clicks drive traffic to their site. I wish people would publish the hell out of my RSS feeds on their sites! :)


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